MEET THE CEO

Krystal Lewis | Founder & CEO

I worked in corporate design for 15 years on teams managing millions of dollars of business for stores like Walmart, Target and Kohls. In that time tried and failed to start my own clothing line several times as a way to express my own ideas but kept hitting road blocks.

Somewhere along the way I discovered my love of the design process outweighed my desire to have my own collection and my corporate design skills and connections could help others with dreams of starting a clothing line. So I started Black Unicorn Merchandising in 2019 to help aspiring brand owners turn their design ideas into clothing lines.

I've seen it all - from the founder who flop right out of the gate to helping brands like Classic Six, Black Jockey Clothing and Motive DC build very strong brands.

After 19 years in the apparel industry, I've learned that the biggest manufacturing failures aren't caused by bad factories—they're caused by bad communication. The precision I bring to my work is a level of detail and expert communication that I think anyone can learn from. I'm not a millionaire but i'm on my way and I will get there because my skills match my drive; and now doors are starting to open for me.

I have less to say to an investor because I still have so much to learn but put me in a room with other founders and I know I can make in impact.


STRATEGIC PARTNERS

KRYSTAL LEWIS - Founder / CEO / Head Unicorn

AMANDA TORRES - Design Consultant / Co-Unicorn

GIO GARUFI - Graphic Design Consultant / Most Interesting Man Alive

IVORY GAINES - Event Planning Consultant / Creative Genius

DILLAN WILSON - Marketing Intern / Young Queen


WHAT TO KNOW ABOUT STARTING A CLOTHING LINE

Check out the Black Unicorn YouTube channel is full of great tips on how the pros start a clothing line, industry secrets and more!